Happy Eggs Co. 'Great Outdoor Adventures'

Partnerships (PartnerNow)
Personalised UX/UI
Microsite

Overview of how PromoNow helped build Happy Egg's 'Great Outdoor Adventure' promotion using PartnerNow to facilitate various activity centres and events.

Happy Eggs Co. 'Great Outdoor Adventures'

The brief.

Happy Eggs Co. needed to partner with outdoor activity centres as part of their promotion's prize offering to participants. They needed hundreds of reliable and trustworthy candidates across the UK, Isle of Man, and Channel Islands in order to have a substantial enough prize proposition for shoppers to consider it worthwhile to participate.

For this promotion, the company would also need to:

  • Include a way for venue-partners to include information about their business
  • Have a way for participants and claimants to easily-to-navigate participating partner venues

Services.

Managed Services
Automation
Websites & Digital
Promotional Mechanics
Happy Eggs Co. 'Great Outdoor Adventures'

The solution.

To find numerous trustworthy candidates using PartnerNow, effectively improving Happy Egg Co's promotional offering to customers and shoppers, we used PromoNow's module, PartnerNow.

For this promotion, we also built a dashboard for Happy Egg Co. to bring onboard all their venue and event partners. This dashboard gave these partners the ability to upload images logo and copy as well as any venue-specific terms and information.

We compiled and organised these venues, utilising geo-location maps, allowing claimants to easily peruse and find participating partners that were closest to them. This search system also included filters for venue and 'days-out' type for more refined and accurate searches. Once entrants made their choice, a dynamic voucher would be generated for the consumer for download, including a code and venue information.

Happy Eggs Co. 'Great Outdoor Adventures'

The results.

Happy Eggs was able to find hundreds of outdoor activity centres to partner with them for their promotion, “Outdoors For All”.

They were also able to:

  • Find a platform that could quickly distribute their partnership offer to reliable and trustworthy candidates, using PartnerNow.
  • Offer many positives to participating partners such as a large audience outreach; advertising support in-store and digitally; and a dedicated branded page on their promotional website.
  • Improve their promotional offering to customers and shoppers by working with partners.

Happy Eggs Co. 'Great Outdoor Adventures'Happy Eggs Co. 'Great Outdoor Adventures'

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